As online dating becomes bigger and bigger business very rapidly this story shows just how much of a business online dating now is.
PARIS (Reuters) - Continental Europe's leading online dating agency Meetic said on Monday it was close to concluding a friendly takeover of British peer, DatingDirect.
"This accord should be finalised in the course of January 2007, following the lifting of the last suspensive clauses," Meetic, which is based near Paris, said in a statement.
Meetic founder and chairman Marc Simoncini said the takeover would allow the company to enter the U.K. market without the need for an expensive
"Thanks to this acquisition we will have conquered in less than five years the leading position on most of the international markets on which we operate," Simoncini said in a statement.
The group, already present in 14 European countries and China and Brazil, planned to expand further in 2007, he added.
SOURCE
The big story in online dating is not going to be take on, and its not going to be about how unhappy people become happy via online dating, or how love and marriage is changed via the Internet. 2007 will be the year that large corporations, people like GE and Microsof start to take over the business of dating.
Maybe its time to go back to the bar.
Even ever a case for open source free dating sites could be made, its the fairly disturbing concept that MBAs from massive companies could be deciding how people are paired up soon.
technorati tags:Online, dating, DatingDirect, Merger
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